BA (Hons) - International Business and Communication (Top-Up)
This programme will equip you for a career in diverse international organisations. It provides a holistic view of business needs and solutions encompassing a broad range of functional specialisms. The emphasis is on building on your existing competencies to achieve graduate level skills and attributes.
Course Overview
Over the programme, you will develop the knowledge, skills and aptitude to work across local, regional, national and international (especially cross-cultural) boundaries. Consideration is given to the functions of management across international business, human resources and marketing activities.
On this course you will...
- Be encouraged to critically evaluate creative and sustainable solutions to contemporary international business issues.
- Learn strategic analysis.
- Explore international marketing.
- Discover intercultural business communication.
Location
Lancaster Campus
Lancaster is the Red Rose heartland, a student haven full of history and culture. With iconic stone architecture, parkland, and a caring community, this is the place to get involved. The campus houses top-quality facilities tailored to the needs of life-savers, world changers, and future leaders.
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